I DON’T KNOW ABOUT THIS STEVEN, I CAN’T PRONOUNCE HIS LAST NAME GUY.
WHAT CAN STEVEN DO FOR ME?

TURN STRATEGY, MARKETING, AND CREATIVE INTO A UNIFIED GROWTH SYSTEM.

Hi, I’m Steven Musngi. I help infrastructure and industrial companies turn marketing into a growth system rather than a random collection of activity. Sometimes that means stepping in as a Fractional CMO. Sometimes it means helping leadership teams see their business differently. But it almost always starts with better questions.

Strategic Advisory

Helping leadership teams clarify where growth should actually come from.

Fractional CMO

Providing senior marketing leadership where it doesn’t yet exist.

Growth Diagnostics

Using tools like the Mighty Meter to identify gaps in a company’s growth system.

CLARITY BEATS NOISE

When companies are clear about what makes them different, marketing starts to work.

Most companies compete in crowded markets where everyone sounds the same. The opportunity isn’t simply louder marketing. It’s clearer positioning. When a company understands what truly sets it apart, it can claim a space in the market that competitors struggle to replicate.

That clarity starts with defining what makes your company genuinely different and communicating it in a way that resonates with the people you want to reach.

This is where strategy and creative work together to build a brand that stands out for the right reasons.

PROOF THAT STEVEN HAS THE SAUCE.

BRANDS HE’S WORKED WITH

I’ve spent more than a decade working with regional and national brands across infrastructure, construction, manufacturing, and industrial services.

Much of that work has focused on companies that build, repair, and support critical infrastructure — including trenchless firms, engineering organizations, manufacturers, and specialized service providers.

These companies often have strong reputations, deep technical expertise, and talented teams. What’s often missing isn’t effort, it’s clear marketing leadership.

My work focuses on bringing strategy, marketing, and creative into alignment so marketing becomes a system that supports long-term growth.

About Steven

Some people lean toward strategy.
Others lean toward creativity.

Steven happens to enjoy both.

With degrees in Finance from the Kelley School of Business and Fine Arts from the Herron School of Art & Design, he’s just as comfortable working through the numbers behind a business as he is shaping the story that helps it grow. He enjoys spreadsheets and sketchbooks equally — which is admittedly a little unusual.

Today Steven serves as a Fractional CMO for infrastructure companies, helping leaders clarify positioning, align marketing with growth goals, and turn marketing into a true growth engine.

Outside of work, Steven enjoys music, design, lifting weights, and spending time with family and community. His faith in Jesus Christ shapes how he approaches both life and business.

BRAND STRATEGY95%
MARKETING STRATEGY90%
GRAPHIC DESIGN85%
FREESTYLE RAPPING50%
KARAOKE SINGING70%

What Clients Are Saying

Steven is a strategic thinker who looks at the big picture and identifies strategies and tactics that make the needle move. He's extremely knowledgeable and easy to work with. He's a strong communicator and listener.- Molly Burns, Vice President of Corporate Marketing - Wilhem Construction
Steven was a critical part of our re-branding, growing brand recognition and ultimately, his tactics, helped to deliver YOY growth in our brands Net Promoter Score to the Architectural segment while I was at Indiana Limestone Company. On top of that Steven was easy to work with and had a great personality. I'm happy that I had the opportunity for us to cross paths and put some wins on the board together.- Benjamin Wojcikiewicz, AKBD, Product Director
I found Steven's business acumen combined with his creativity to be a huge benefit to our working relationship. He was always professional and a great listener which also enhanced our ability to achieve the vision for what our business needed. When we felt like walking was necessary, he allowed us to walk, but with a hand on our backs encouraging us to keep moving as we collectively agreed to achieve several milestones. He is an outstanding communicator and clearly works hard with his own team as well as his clients.- Doug Vail, Cheif Revenue Officer - Industrial Inspection & Analysis

EVERY GROWTH STRATEGY STARTS WITH A FEW GOOD QUESTIONS

If you’re thinking about how strategy should shape your company’s growth, I’d be glad to connect.

Start the Conversation